GEA Farm Technologies relocates to Stoneleigh Park
Posted: 02/02/2012
Author: Vicky Brewin
Category: Agriculture
02/02/2012 - GEA Farm Technologies – the UK’s leading multi-service dairy equipment business, and the company behind market-leading brands such as WestfaliaSurge parlour equipment, farm chemical manufacturer AgroServe, Royal De Boer barn equipment and the Houle range of slurry handling equipment has relocated its UK headquarters to a tailor-made facility at Stoneleigh Park, Warwickshire as a result of continued expansion.
Offering customers a whole lot more
The new premises contains a training academy, a spare parts warehouse, a showroom and design centre where we can directly involve our customers in the planning of their projects.
Stoneleigh Park, previously referred to as the National Agricultural Centre, is home to the National Farmers Union, The Agricultural & Horticultural Development Board and a host of other industry organisations, and is currently in the throes of a £50m investment from LaSalle, which will transform the site into the “Harley Street” of the agricultural world, and “the right place to be for any company operating in this industry” according to GEA Farm Technologies managing director Paul Gerrard.
GEA has relocated its UK sales & distribution offices, product display areas, academy training centre and parts distribution for its’ UK operation. The office comprises the fully refurbished Plot 25 pavilion building (the former JCB stand of Royal Shows gone by), with a new storage facility connected via a link block to provide the company with a full, customer focused base at Stoneleigh Park. Design and project management was carried out by the Warwick office of Corstorphine & Wright under the direction of Paul Hughes.
“This investment will result in a far more professional-looking business, providing a one-stop-shop for dairy farmers to discuss in detail the GEA range of equipment, products and services; giving us a convenient, central base for our dealers and sales force to be better and more continuously trained and developed, while also allowing us to concentrate our parts distribution into a far more efficient operation”, says Mr. Gerrard.
“Our objective is to deliver our Total Solutions Strategy, and this new investment will now allow us to provide that in the UK, whatever the scale or needs of each individual milk producer. Over recent years, GEA Farm Technologies has acquired many livestock orientated businesses and there are more on the cards. This means we are one of the fastest-growing, most committed agricultural supply chain businesses anywhere in the world and we had comprehensively out-grown our Milton Keynes base making our move necessary to continue our growth and development.”
Mr Hughes, Project Architect and Director of Corstorphine & Wright, commented: “The well-known, existing building retains it’s mainly glass appearance, and the link block and extension is faced in natural cedar and silver-coloured structural panels, creating a contemporary image sympathetic to the showground site. It is a striking-looking building.”
The building was completed in early October, with GEA opening the doors for business on Monday 17th October.
To find out more visit www.gea-farmtechnologies.co.uk or like us on Facebook www.facebook.com/pages/GEA-Farm-Technologies/270951116255236.
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