Floristry

Valentine’s Day, birthdays, weddings, funerals other special occasions all point to one thing: buying flowers. This is an important part of many special occasions, it’s no wonder the floristry industry, with 8,400 businesses, contributes £1.5 million to the UK. Think floral design, creation, retail, wholesale, delivery.

Floristry is about designing, creating, retailing and delivering imaginative floral displays. But it is also about the wholesale buying of flowers, sundries and associated products.

The industry is generally made up of small business but many of these are linked as well as larger organisations such as Interflora, Teleflorist or Flowergram.

More Than Creativity

Typical tasks include:

  • Floral design and creation (including shop and window dressing)
  • Customer care and retail
  • Sourcing suppliers and products
  • Understanding floral seasons
  • Developing new and reacting to current floral trends
  • Business, leadership and employment management
  • Marketing
  • IT.

 

Did you know?

  • There are approximately 8,400 businesses in the floristry industry within the UK
  • 94% of businesses employ less than 10 people
  • The industry employs around 17,000 people
  • 23% of florists are under 25 years of age
  • Men make up 9% of employment.

 

What We Do For You

We work hard to create opportunities so you can make the most of training. After all, businesses who train their staff are two and a half times more likely to succeed than those who don’t.

By working together, we can help:

  • Give you the skills to meet the future challenges of the floristry industry
  • Make sure your people have the right skills to help your business bloom
  • Help you find funding that’s available for you
  • Help you find the training and development you need
  • Help you keep your workplace safe.

 

Industry Links