Jane runs a marketing, media and communications business specialising in agriculture, food and rural affairs. She is based in Aberdeenshire, Scotland. Jane is a past Chairman of the British Guild of Agricultural Journalists (BGAJ) and is on the executive board of the International Federation of Agricultural Journalists (IFAJ).
She was the first Waitangi Scholar in 1994 (Funded by the New Zealand Dairy Board), was one of 12 selected for the 2010 Institute of Agricultural Management Leadership Development Programme, is a graduate of the Scottish Enterprise (SE) Rural Leadership Programme, SE’s Harvesting the Growth Programme, is a Fellow of the Chartered Institute of Marketing as well as a Member of the Chartered Institute of PR. Jane is a Fellow of the BGAJ and a Professional Agriculturalist (P.Agric). Jane is also an alumnus of the Windsor Leadership Trust Programme, sponsored by The Farmers Club.
She started up her own communications and corporate affairs business in 2004 to present a valued marketing resource for land-based businesses. Her clients include BASF plc, Burges Salmon, the Oxford Farming Conference, Harbro, Agrovista, Soil Association Scotland, Interagro and Allflex.
Jane is actively involved in the international rural leadership community, running events that bring rural and farming leaders together for learning and inspiration. She also sits on the LEAF/FACE Education and Public Engagement steering committees.
Prior to establishing her own business, Jane worked for DiverseyLever, was Marketing Communications Manager for Genus plc (1991-97) and also for Cyanamid (part of American Home Products) from 1997-2001. From 2001-2004, she worked for digital specialists DBT Ltd (now part of Proagrica).
Jane and her colleagues are running a Rural Youth Project in 2018 to survey young people in England, Scotland, Wales, Austria, Australia and the US. The aim of the initiative is to better understand the challenges and aspirations of 18-28-year-olds. The research will culminate in a Rural Youth Ideas Festival in July 2018.